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Topic page for Hungary at ±±¾©Èü³µpk10 UK
±±¾©Èü³µpk10 UK topic page, a collection of Hungary articles and analysis
Warburtons ends European bread trial
Warburtons has ended its first European venture, which involved selling its bread in central Europe.
T-mobile 'Katy's project: pop video' by Saatchi & Saatchi
T-Mobile is launching a new European campaign in collaboration with Katy Perry.
Universal Music awards £100m European media business to WPP's MediaCom
LONDON - Universal Music Group, the largest music conglomerate in the world, has retained WPP's MediaCom to handle its £100m
PHD's Rupert Slade enjoys Budapest's contrasts
Rupert Slade is head of international for PHD in Central and Eastern Europe, based in Budapest.
Europe - Eastern promise
Since the Czech Republic, Hungary and Poland joined the EU in May 2004, their citizens are becoming global consumers. Caspar
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Starcom takes GSK media in Central and Eastern Europe
LONDON - Starcom has snatched the €50m (£33m) media planning and buying account for pharmaceuticals and FMCG giant GlaxoSmithKline in
±±¾©Èü³µpk10: Frusli pushes health message to women
Cereal manufacturer W Jordan is putting the first significant promotional spend behind its Frusli brand, ploughing £250,000 into an experiential
Business: Kellogg recalls Dowie to take over promotions role
Kellogg has redrafted a former senior brand manager who left the UK company four years ago as its new consumer
±±¾©Èü³µpk10: Slim.Fast cashes in on diet resolutions to boost brand
Unilever is set to capitalise on New Year health resolutions by rolling out an integrated promotion on its Slim.Fast brand
Business: Impact Awards lines up top client judges
Top-flight marketers are lining up to judge the inaugural Impact Awards 2007, run in association with Promotions & Incentives and
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