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Topic page for Diageo at ±±¾©Èü³µpk10 UK
±±¾©Èü³µpk10 UK topic page, a collection of Diageo articles and analysis
Best of British brands: Johnnie Walker
Leading UK marketers celebrate the most iconic British brands from the past five decades
Diageo creates new role to bolster experience offering
Diageo's luxury portfolio, Diageo Reserve, has appointed the industry's first global cocktailian in a bid to push its Reserve brands
Diageo appoints Verve to activate ICC Champions Trophy sponsorship
Live agency Verve has been appointed to activate Diageo's sponsorship of the International Cricket Council (ICC) Champions Trophy.
Ex-Pulse MD launches live experience business
Rob Sharp, former managing director of Pulse Group, has set up LEX - a new live experience business aimed at
In Pictures: Diageo launches drinks delivery service
Beatboxing carollers remixed classic Christmas songs to spread festive cheer and showcase the launch of a new alcohol delivery service
Tanqueray creates 'hanging gardens' in London's West End
Diageo-owned gin brand Tanqueray Ten has partnered with florist Rebel Rebel to create the Hanging Gardens of Kyoto Terrace, an
In pictures: Pimm's Cider Cup croquet lawn at The Shard
Europe's highest croquet lawn, hosted by Pimm's Cider Cup, opened at The View from The Shard last week.
Brandfuel looks to enhance internal efficiencies with two new appointments
Brandfuel has appointed Rita Pham as its new studio manager; meanwhile Charlotte Pearce joins as office manager.
Guinness continues 'Intolerant Champion' campaign with Foals and Rudimental
Guinness is following up its 'Intolerant Champion' ad campaign based on legendary record producer John Hammond with a series of
Anti-Valentine's Day: the ads that celebrate dumping, fighting, arguing and shouting
As more cynically-minded consumers batten down the hatches against the deluge of Valentine-themed marketing mush raining down ahead of the
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