Topic page for Branding at 北京赛车pk10 UK

北京赛车pk10 UK topic page, a collection of Branding articles and analysis

Articles: 3133 Results
Lord Hobbs: 'It's all about how we can re-engage with new audiences'

Why is everyone raving about Media360 2015?

It's been a month since our first foray of Media360 by-the-sea, featuring more than 80 brands, and the response has

Laurence Llewelyn-Bowen on cracking China: five marketing lessons from the designer

Interior designer Laurence Llewelyn-Bowen offers key observations about launching in challenging markets, as well as some more general lessons learned

Uber: comes under fire in France

Breakfast Briefing: Uber execs arrested in France, insurer criticised for Facebook app link

Introducing Marketing's morning briefing, a daily shot of news and a recap of the best longer reads and videos. Today

Supermarket price wars: research suggests personalised offers are more effective in convincing consumers that a brand offers good value

Supermarket price wars: How to convince consumers a brand offers value

Many retailers broadcast offers to convince the public they offer good value. But citing new in-house research, Richard Shotton, head

Robinsons: signs deal with Wimbledon until 2020

Breakfast Briefing: Britvic extends Wimbledon deal until 2020, 45% of display is programmatic

Introducing Marketing's morning briefing, a daily shot of news and a recap of the best longer reads and videos. Today

Lambrini: new look and 'Bring the Brini' strapline repositions the fruit-flavoured sparkling wine-based drink

Lambrini relaunches with 'Bring the Brini' slogan

Lambrini, the fruit-flavoured sparkling wine drink, is relaunching with a 'Bring the Brini' brand positioning which sets out to "celebrate

Suncream: should share the same rating system, says the Royal Pharmaceutical Society

Breakfast Briefing: Call for clearer suncream labels, Tesco sales better than expected

Introducing Marketing's morning briefing, a daily shot of news and a recap of the best longer reads and videos. Today

Jimmy Bullard: re-enacts American Beauty for Carling's football promo

Carling persuades Jimmy Bullard to re-enact naked American Beauty pose

Carling is spending 拢3.6m on a campaign for the next football season, offering fans 拢10 off official football shirts via

HSBC's head offices in London's Canary Wharf

Is HSBC using legislation to cover a more questionable decision to rebrand?

The news that HSBC is choosing to rebrand itself in a move that preemptively ring-fences its retail offering from its

Lucozade Energy: the brand's OOH work introduces new 'Find Your Flow' slogan

Lucozade invests £14m in 'biggest-ever' marketing drive for Lucozade Energy

Lucozade is ploughing 拢14m into its biggest-ever campaign for Lucozade Energy, which introduces the new strapline 'Find Your Flow' via