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Creativity Fix

Your daily hit of creativity and culture

Subway had some fun at the launch of Ikea's Oxford Street store with a selection of cheeky flyers about which of the two has the bigger meatballs. Created by Saatchi & Saatchi, the work took inspiration from Ikea's instruction manuals by demonstrating how to enjoy a Subway meal in three simple steps.聽

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Subway "The biggest meatballs on Oxford St" by Saatchi & Saatchi

This week's creative highlights

$McVitie鈥檚鈥�100 years of the nation鈥檚 greatest invention鈥� by TBWA\London$

McVitie鈥檚鈥�100 years of the nation鈥檚 greatest invention鈥� by TBWA\London

Warburtons "The inspection" by Joyful & Triumphant

Alessandra Scotto di Santolo

Eurostar campaign urges people to ditch planes and cars

Wilkinson Sword Intuition 鈥淎ny hair, anywhere鈥� by Pablo

Eurovision "Eurovision Song Contest 2025" by NOT Wieden & Kennedy

Sweaty Betty "Wear the damn shorts" by Havas London

Petits Filous 鈥淢ugshots鈥� by Isobel

Smug Dairy 鈥淒airy to feel smug about鈥� by BMB

Rightmove 鈥淭hat Rightmove filter鈥� by Phantom

Netflix 鈥淭he Diamond Heist鈥� by Meanwhile

Diva Magazine 鈥淚t鈥檚 a family thing鈥� by Grey London

La Roche-Posay 鈥淭he life saving routine鈥� by BETC Paris

PROMOTED

TV鈥檚 spring shoots: 5 ads battling for bragging rights

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