Youth Perspectives 7: Making your Message Relevant and Credible

This annual conference provided key insights into the ever changing market of 18-26 year olds, giving a real sense of the essence of today's youth. Presentation by Brenda Ramsey, Forest 北京赛车pk10er, Greenpeace, and Marc Woodhouse, Creative Director, Third Planet

Now that alternative youth culture is mainstream and kids have become more complex and indefinable, how can a marketer reach them in terms of understanding and selling in fresh ways, without inviting rejection?

At Youth Perspective 7, Marketing continued it’s successful sell out series of conferences, providing key insights into the ever-changing market of 18-26 year olds. Up-to-the minute research, practical advice youth opinion and case studies are presented in an informative and interesting way.

This presentation consists of campaign images for Greenpeace's Saveordelete.com only.

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