Yopa "Seriously, why not?" by Lucky Generals

Lucky Generals' first campaign for Yopa introduces characters in ridiculous situations that keep them from using the digital estate agent themselves, from being entombed in ice to trapped in a boring dream.

While the protagonists argue for using Yopa, the campaign appears at first to be a conventional estate agency testimonial – until their absurd realities are revealed. The campaign includes three TV ads, print and radio activity.