WPP to take controlling stake in Ogilvy South Africa

WPP's Ogilvy & Mather is to increase its stake in Ogilvy South Africa from 49.9% to 59%, subject to regulatory approval.

Mile Young: global CEO of Ogilvy & Mather
Mile Young: global CEO of Ogilvy & Mather

Ogilvy SA, a communications group offering services including advertising, digital, PR, channel planning and relationship marketing, was established in 1984.

Key clients and partners include BP, Cell C, KFC, MultiChoice and SAB Miller. It has offices in Johannesburg, Cape Town and Durban, and employs more than 700 people.

Miles Young, global CEO of Ogilvy & Mather, said: "Obtaining majority share of our South African operations was an inevitable next step for our growth strategy in Africa, which I passionately believe is one of the last great frontiers in global communications."

Nunu Ntshingila, chief executive of Ogilvy SA, was appointed to the Ogilvy & Mather worldwide board last week.

On Wednesday (26 January), , taking its stake in the media agency to around 70%.

Last year, Ogilvy & Mather set up a joint venture with African marketing services company, Scangroup, in sub-Saharan Africa.

Ogilvy SA's audited consolidated revenues for the year ended 31 December 2009 were Rand 411.7 million (£36.6 m), with gross assets at the same date of Rand 422 million (£37.6m).

Market Reports

Get unprecedented new-business intelligence with access to ±±¾©Èü³µpk10’s new Market Reports.

Find out more

Enjoying ±±¾©Èü³µpk10’s content?

 Get unlimited access to ±±¾©Èü³µpk10’s premium content for your whole company with a corporate licence.

Upgrade access

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content