Media buying News, Articles & Analysis
Read the latest Media buying News, Articles & Analysis at ±±¾©Èü³µpk10live UK
Revealed: why UK media buying is lagging in the shift to digital
UK media agencies seem to be hooked on spending on traditional media, based on analysis of ±±¾©Èü³µpk10’s School Reports data.
Channel 4’s decision to drop ads during election divides media
The move has been deemed a 'missed opportunity' by some media experts.
Spotify’s homage to media planning wins Digital Craft Grand Prix at Cannes Lions
The UK took home two bronze awards including Dove’s 'Code my crown'.
Standard Life names UK media agency
Incumbent was Omnicom's Ptarmigan Media.
SlimFast owner names media agency
Appointment follows four-way pitch.
The Specialist Works and What’s Possible Group appoints CEO
Jones has been promoted to the role after having spent more than 17 years at the company.
General Mills names global media agency
The multibillion-dollar food manufacturer has returned to UM, which last held its media account in 2011.
Eurostar consolidates €30m media account
The brand unites media for European high-speed rail following 2022's acquisition of Thalys.
Media Week Awards: Media Leader of the Year shortlist revealed
The award will be given to two finalists, in both Agency and Media Owner categories.
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