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Scripps Network's Las Vegas area
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Wonderland Events created food and drink activities
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Scripps Network summer party
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Scripps Network summer party
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Scripps Network summer party
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Scripps Network summer party passports
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Scripps Network summer party
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Scripps Network summer party
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Scripps Network summer party
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Scripps Network summer party
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Scripps Network summer party
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Scripps Network summer party
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Scripps Network summer party
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More than 400 guests attended the evening, which was designed to celebrate the different channels within the Scripps Network, including the Food Network, Travel Channel and Fine Living.
The event was based on a journey around the world and guests were given a branded passport to take on their travels around 10 interactive areas, collecting stamps as they went.
Amy Edwards, events project director at Wonderland Events, told Event: "Scripps Network already had the venue and they gave us the different channels they wanted to promote - it was always going to based around travel and food."
Guests arrived at a nondescript reception not knowing what to expect, and were given a presentation by Scripps in a room that resembled an aeroplane, before a moveable wall was drawn back to reveal the colourful event inside.
"They didn't really know what was happening," said Edwards. "Everyone swarmed in after the presentation and decorated cupcakes and had their photos taken. It went really well."
The largest area was a black and gold Las Vegas themed space, designed to reflect the Travel Channel’s programme, Vegas Stripped. Wonderland Events created a gold bar, where Diageo served Talisker whiskey.
With the Food Network in mind, Wonderland created a bespoke baking and competitive foods area, which was styled in a 50s-themed kitchen to reflect Lotte Duncan and Anna Olson’s baking shows.
The Bizarre Foods area was complete with an edible lolly wall and edible wormeries made of sweets and crushed biscuits.
Other experiential sections included camel races and motorcycle racing simulators in the desert, and pampering in the Everyday Luxury tent with a nail bar and massage girls.
Nick Thorogood, senior vice president of content and marketing for Scripps UK, said: "We pride ourselves on stand out, conceptual events that people enjoy and remember, and would like to thank Wonderland Events who worked with us to create a dazzling array of ten themed zones reflecting our programming."
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