The Rémy Martin Cointreau Group has chosen Fred & Farid Paris to run its global ad account for Rémy Martin. The cognac brand previously worked with MullenLowe London but the relationship ended last year.
HMD Global, the company founded in May to create the next generation of Nokia phones and tablets, has appointed Mother as its lead global agency after a competitive pitch. J Walter Thompson won Nokia’s £80m creative account in 2013, the last time the brand called a pitch.
Diageo has appointed Adam & Eve/DDB as the European agency of record for gin brand Tanqueray, after a competitive pitch. The first ads by the agency will launch next month, followed by an experiential drive in 2017. The account was previously held by Mother.
A&E/DDB has also picked up Bulldog Skincare's ad account. There is no incumbent.
London-based international fashion house Karen Millen has appointed AllTogetherNow to handle its social, content, media and paid social media placement business as the brand embarks on a wider digital brand transformation. There is no incumbent.
Price comparison and switching service uSwitch.com has moved its media account into Goodstuff Communications. Goodstuff won parent group Zoopla's media account last year. USwitch, which was acquired by Zoopla last year, previously worked with Starcom.
The Dogs Trust has chosen 18 Feet & Rising as its lead creative agency. The UK's largest dog welfare charity previously worked with Kitcatt Nohr.
Macmillan Cancer Support has consolidated its World’s Biggest Coffee Morning business into the VCCP Group, following a competitive pitch handled by Creativebrief. The account was previously held by Kitcatt Nohr. VCCPme, the direct and data arm of VCCP, will provide creative and strategic support for the charity’s flagship fundraising event, which has raised over £160m since its inception back in 1990. The work will span all direct activity, including the development of the Coffee Morning Kit, email and digital, as VCCPme seeks to drive both acquisition and retention of Macmillan’s key audiences ahead of the World’s Biggest Coffee Morning 2017.
Chambord, the black raspberry liqueur brand owned by Brown-Forman, has appointed Communicator as its social and digital agency without a pitch. The brand had appointed Isobar last year.
The7stars has won the media planning and buying account for Urban Fresh Foods following a competitive pitch. It is the first time the company has taken its media strategy out-of-house.
Threepipe has been appointed to manage UK prospecting and retargeting strategies for the high street and online retailer T.M.Lewin. Threepipe will be running both prospecting and retargeting in the UK to drive growth and increase market share. The scope of work in the US will initially focus on retargeting strategies across specific product categories. The work was previously managed in-house; Threepipe were awarded the account without a pitch, after a successful trial period.
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