White Ribbon UK "White Ribbon promise" by Wunderman Thompson

Charity White Ribbon UK is promoting women's safety at live music events, in a pro bono campaign by Wunderman Thompson.

The out-of-home campaign features what appear to be typical festival or gig posters that actually reveal the issue of violence against women and how men are a key part of the solution.

Digital posters are appearing at The O2, with versions on its social media channels, as well as at nightclub Fabric and nationally across JCDecaux sites.

The lead creatives at the agency were Jo Wallace, Guy Sexty, Zebedee Devey and Jasper McIver.

Credits

Chief executive
PR and press manager
Creative agency
Creative director
Head of art
Copywriter
Art director
Lead designer
Digital designer
Senior designer
Integrated programme director
Senior insight lead
Account director