Which? "Making change happen" by Grey London

July 03, 2018

Which? is celebrating some of the landmark campaign victories in a campaign that comes shortly after its 60th anniversary.

The long copy ads, running in print and social media, tell stories including campaigns in the 1960s for seatbelts to be made compulsory in cars and for lead paitn to be removed from children's toys.

Credits

Group marketing director
Sarah Threadgould
Senior brand manager
Laura Money
Agency
Grey London
Deputy executive creative director
Nick Rowland
Copywriter
Jess Little
Georgia Horrocks
Joseph Arnold
Sam Haynes
Art director
Terry O鈥橬eill
Matthew Kennedy
Nathan Holley
John Gibson
Client leadership team
Eldar Chen
Ryan Lacey
Nathan Gainford
Creative producer
Glen McLeod
Planner
Bhavin Pabari
Gilliam Cauldwell-Dunn
Media agency
MC&C

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