Gocompare.com, the insurance price-comparison website, has appointed EHS Brann Cirencester to its £2.3 million advertising business and Mediaedge:cia Interaction to its media planning and buying brief. EHS will create a direct response TV, print and outdoor campaign. Mediaedge:cia pitched against the incumbent, Zed Media, and M2M, Media Planning Group, MindShare and Vizeum.
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