Watch: House of Peroni brings 'Amare L'Italia' to London Cocktail Week

Peroni Nastro Azzurro has gathered renowned mixologists for House of Peroni, a pop-up taking place at London Cocktail Week to serve specially created cocktails inspired by their love of Italy.

Each of the seven cocktails on offer blend Italian heritage spirits with Peroni Nastro Azzurro, and a twist of Mediterranean flavour. 

Peroni's resident master of mixology, Simone Caporale, said: "It's all about the love of Italy in terms of the flavour, colour, style and culture."

The brand flew the six participating mixologists to Venice over the summer to develop the bespoke cocktails whilst experiencing Italian flavours first-hand. 

The House of Peroni will be running until 9 October at London Cocktail Week in Old Spitalfields Market. 

Market Reports

Get unprecedented new-business intelligence with access to ±±¾©Èü³µpk10’s new Advertising Intelligence Market Reports.

Find out more

Enjoying ±±¾©Èü³µpk10’s content?

 Get unlimited access to ±±¾©Èü³µpk10’s premium content for your whole company with a corporate licence.

Upgrade access

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content