Wahaca plans series of events for 10th anniversary celebrations

Mexican restaurant chain Wahaca will stage a year-long series of events to celebrate its 10th anniversary this year, including a UK-wide 'Taco Tour'.

Wahaca reveals further details for 10th anniversary celebrations
Wahaca reveals further details for 10th anniversary celebrations

Wahaca's events programme for 2017 will include a UK-wide ‘Taco Tour’, a research trip to Mexico, guest chef dinners, a new London-based project and the launch of Wahaca #TacoTuesdays. 

Wahaca's taco van will tour UK locations from Brighton through to Manchester over the course of the summer. Guests will be able to visit the van as it pops up in Wahaca restaurants and iconic UK landmarks and enjoy an array of tacos. Fans are being asked to keep up to date with Wahaca's social media platforms to receive information on the vans' location.

The brand has also launched its #TacoTuesdays, which will run throughout 2017 and enables diners to enjoy heir first plate of tacos for £1. The team is also looking back at ten years of dishes and hoping to resurrect past favourites.

A small group of Wahaca team members will take a research trip to Mexico this spring, and will visit the food markets and comedores of Mexico City and Oaxaca. They will then attend René Redzepi’s Noma pop-up in Tulum, in a bid to experience the ways in which a world class chef interprets Mexican cuisine.

The first announcement regarding was made in January, when the brand released information on its plans to stage supper clubs across the UK.

More: Earlier this month, to host a series of monthly late night sessions themed around food and music.

Comment below to let us know what you think.

For your daily hit of news from the brand experience community, weekly brand and inspiration updates or your monthly trend download, .


Topics

You have

[DAYS_LEFT] Days left

of your free trial

Subscribe now

Get a team licence 

 Give your teams unrestricted access to in-depth editorial analysis, breaking news and premium reports with a bespoke subscription to ±±¾©Èü³µpk10.

Find out more

Market Reports

Get unprecedented new-business intelligence with access to ±±¾©Èü³µpk10’s new Market Reports.

Find out more

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now