The Danish capital Copenhagen is featured in a homepage campaign on Expedia sites in France, Germany, Italy, and the UK, which are highlighting the city's most popular attractions and offering cost-saving deals on trips to Denmark.
Each of the participating Expedia sites will also feature dedicated microsites about the Copenhagen art scene, festivals and Expedia's travel deals.
Jacob Trampe Broch, head of global marketing, VisitDenmark, said the ‘significant traveler reach' of Expedia would help target an international audience of travellers who are in the market for a holiday.
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