The UK picked up three golds at this year鈥檚 Epica Awards, with Ogilvy UK鈥檚 鈥Courage is beautiful鈥 for Unilever's Dove bagging a brace in the Health & Beauty and Advertising Photography categories respectively, and 鈥淕ive me hope鈥 by Presence winning in Animation.
There were four silvers: Edelman won in the Prescription and OTC Products category with 鈥淐VRM patient pathways鈥 for AstraZeneca; VMLY&R also picked up silver in this category with 鈥淟ove story鈥 for Upjohn; Wunderman Thompson was awarded silver in Branded Content - Branded Games with 鈥淒igital dash鈥 for BT; and travel specialist mr.h won silver in Branded Content - Films and Series with "Making Norway" for Visit Norway.
There were a further seven bronzes handed out to UK agencies, with Wunderman Thompson winning three of them for BT. The & Partnership London also won bronze for Argos; Edelman for AstraZeneca; and Moving Picture Company won two for easyJet and Dick鈥檚 Sporting Goods.
鈥Moldy Whopper鈥 by Ingo Stockholm/David Miami/Publicis in the US dominated the Grands Prix, winning the top prize in Film, PR and Print; the US also won a further Grand Prix in Digital for 鈥淪wipe Night鈥 by 72andSunny for Tinder; Canada picked up the other Grand Prix with Rethink winning for Kraft Heinz with 鈥淗einz Ketchup Puzzle鈥.
The Epica Awards are judged by a panel of advertising journalists from around the world.
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