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'Miami' by Brothers and Sisters features British comic character Keith Lemon

Keith Lemon, the comedy creation of Leigh Francis, visits Miami and ridicules the locals in his newest ad for UK cell phone retailer Carphone Warehouse. Brothers and Sisters created the spot, in which Lemon berates bodybuilders, lifeguards and other Miami residents because they can’t use Carphone Warehouse and its deal-searching Pin Point tool to get the best mobile phone package. This is the second phase of Carphone Warehouse’s "super mega personalised quest fing" campaign. In the first ad, Lemon visited Japan.