TV Choice continues to close gap on What's on TV

LONDON - H Bauer's TV Choice was the only leading television listings title to record an increase in circulation in the six months to June, as it continued to close the gap on IPC's What's on TV.

According to the latest ABC figures, TV Choice posted a 2.8% increase in circulation over the period to 1,391,774 copies and was up a considerable 8.1% year on year.

What's on TV's circulation fell by 1.1% during the last six months to 1,422,486 copies, with its year on year circulation falling 5.8%.

BBC Magazines' Radio Times could not repeat its positive performance from the last period, falling 3.3% to 1,046,601 copies over the last six months. Its year on year average is also down 2.2%.

IPC title TV Times took a hit, dropping 6.5% to 353,014 copies and was down 5.3% year on year.

Steady in fifth place in the TV market was IPC's TV Easy, which was down 2.9% over the last six months to 284,867 copies and down 5.5% year on year.

Bauer's TV Quick reported the biggest fall in average circulation in the six months to June, dropping 8.7% to 224,799 copies. It is also down 14.3% year on year, which is the largest drop out of all titles in the sector.

IPC's TV & Satellite Week fell 2.8% to 201,532 copies and was down 4.9% year on year.

Hachette Filipacchi title Inside Soap jumped 5.1% to 198,852 copies and rose 8.4% year on year.

Bauer's Total TV Guide had a positive six-month period, with circulation rising 2.8% to 112,534 copies, up a considerable 11.1% year on year.

IPC's Soaplife climbed a massive 12.2% over the period to 109,427 copies and was up an even larger 18.2% year on year.

Hachette's other title All About Soap followed in its footsteps, rising 12.2% in circulation over the six months to 87,619 copies. Its year on year average was also up by a positive 17.1%.

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