McDonald's new French TV ad?
Brittaney Kiefer isn’t lovin’ it: "Another week, another brand (Ikea and Domino’s Pizza are still fresh in the memory) trying too hard to connect with millennials by jumping on the emoji craze. At least McDonald’s stands out by running the creepiest emoji campaign of all."
Join a growing community of media, marketing and advertising professionals today
Read exclusive registrant only articles
Read more articles each month
Sign up for free specialised news bulletins
Register NowGive your teams unrestricted access to in-depth editorial analysis, breaking news and premium reports with a bespoke subscription to ±±¾©Èü³µpk10.
Find out moreGet unprecedented new-business intelligence with access to ±±¾©Èü³µpk10’s new Market Reports.
Find out moreGet the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.
Create an Alert Now