TSB "Fraud" by McCann UK

TSB's first campaign by McCann UK focuses on initiatives available to help customers facing financial worries caused by the coronavirus pandemic.

The support on offer includes repayment holidays on mortgages, loans and credit cards, and the bank's fraud refund guarantee and online chat service Smart Agent. The work was created by Jo Griffin and Ben Buswell. 

Credits

Brand
TSB
Chief marketing officer
Head of brand, marketing & transformation
Brand, transformation and advocacy senior manager
Head of marketing and engagement
Senior marketing manager
Marketing manager
Assistant marketing managers
Marketing risk manager and financial promotions manager
Agency
Account director
Senior account manager
Chief creative officer McCann UK & co-president, McCann London
Creative directors
Senior creatives
Head of design
Senior designer
Head of project management
Senior project manager
Senior print producer
Executive producer
Senior producer
Director
Audio engineer
Chief strategy officer
Strategy director
Junior planner
Media agency
Account lead
Digital lead
Media planner / buyer
TV planner / buyer