The chocolate brand will be running a free prize draw with prizes including a chance to meet Dixon, tickets to shows, albums and photos. The campaign will launch next month and runs until the end of September.
Additionally former Mis-teeq singer Dixon has recorded an exclusive track for Toblerone, which will be available via the brand's website.
The tie-in with Toblerone is not the first promotional campaign Dixon has done. Earlier this year loyalty scheme Nectar ran a competition offering fans the chance to meet her when she supported Enrique Inglesias at the O2. The promotion also offered a free download.
Toblerone's campaign follows offering the consumers the chance to win tickets to an exclusive Beyonce gig.
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