LONDON - Drinks retailer Thresher Group has hired Vibha Hardaker as group marketing director.
Hardaker joins from AS Watson, where she was head of brand and in-store communications across the Superdrug and Savers businesses.
She will work across Thresher Group's Threshers, Wine Rack and The Local brands, reporting directly to trading director Lloyd Stephens.
The retailer is planning to give each brand a fresh 'look and feel', with revamped store layouts and product signposting intended to appeal to new and existing customers.
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