, has doubled its content, offering an extensive database of TV ads and up-and-coming programming, as well as case studies, industry directories, interviews with industry experts, research data and a library of downloadable resources. The site also offers enhanced audio-visual functionality.
The content will be updated weekly, with more new features being added over time as part of Thinkbox.tv’s strategy to be a one-stop shop for the marketing industry.
Andy Barnes, head of Channel 4 ad sales and Thinkbox chairman, said: "We have made this significant investment in updating our online offer with the aim of making Thinkbox.tv the number one destination site for our customers.
"Already we've doubled the content and added new and unique features that our users can't get anywhere else for free. We'll be adding to it week by week, building an invaluable tool for any advertiser wanting to make TV work harder for their brand."
The website was designed by Kent Lyons and built by Box UK.
Last month, Thinkbox appointed PHD chairman Tess Alps as its first chief executive.
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