LONDON - Tesco is planning to open more in-store phone shops in a bid to challenge Carphone Warehouse's market leadership.
The supermarket, which is set to announce its annual results this week, hopes to open more than 100 shops selling mobile and landline packages in its largest stores by the end of next March, with this then rolled-out into all 210 of its Tesco Extra stores over the next three years.
The decision follows Tesco's announcement that it plans to open 30 in-store bank branches by the end of 2009, offering savings accounts, insurance policies and credit cards.
Join a growing community of media, marketing and advertising professionals today
Read exclusive registrant only articles
Read more articles each month
Sign up for free specialised news bulletins
Register NowGet unprecedented new-business intelligence with access to ±±¾©Èü³µpk10’s new Advertising Intelligence Market Reports.
Find out moreGet unlimited access to ±±¾©Èü³µpk10’s premium content for your whole company with a corporate licence.
Upgrade accessGet the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.
Create an alert now
.jpg)
.jpg)