Cruickshank joins TMG's management team and will report to William Lewis, editor-in-chief, focussing on overseeing and increasing TMG’s digital revenues.
She joined Videojug, the online archive of "how-to" videos in October 2007. Prior to that Cruickshank was the managing director of Hearst Digital the National Magazine Company division.
The move follows TMG's appointment of appointed Absolute radio commercial director Nick Hewat as its new sales director last week and Ross Belcher, Viacom Brand Solutions' former director of investment, as client strategy director last month.
Nancy Cruickshank said: "I am hugely looking forward to working with the team at Britain’s number one newspaper website and to extending the group's digital products and services."
William Lewis, editor-in-chief, Telegraph Media Group, said: "I am delighted that Nancy is going to be leading our digital development. She has a wealth of experience and will be an asset to our team as Telegraph.co.uk continues to go from strength to strength."
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