Subaru 'MY2010 Legacy' by Chick Smith Trott

Subaru 'MY2010 Legacy' by Chick Smith Trott
Subaru 'MY2010 Legacy' by Chick Smith Trott

Subaru is championing the fact that its new Legacy model is "unlike all other cars", through a new integrated campaign.

The TV ad, which is Chick Smith Trott’s first work for the brand since winning the account in August, features a new Subaru driving along some of Britain’s most challenging roads.

The TV spots will run for a six-week period, and will be supported by four press executions.