Stella’s casino party ends its movie season

Stella Artois’ four-month series of film screenings in 2005, which was handled by an external agency for the first time, concluded with a lavish event at the Waterfront Hall, Belfast on 18 November.

Stella Artois’ four-month series of film screenings in 2005, which was handled by an external agency for the first time, concluded with a lavish event at the Waterfront Hall, Belfast on 18 November. Exposure transformed the Irish venue into a Bellagio-style playground to complement the chosen finale film Ocean’s Eleven. Around 1,000 visitors attended the show and the post-screening activity included a casino, Las Vegas showgirls and a lounge singer who performed Rat Pack songs. For the 2006 Stella Artois Screen events, Exposure is managing an on-pack competition that will award tickets to see Birdman of Alcatraz, to be shown at Alcatraz prison in San Francisco on 26 April.
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