The package, which includes broadcast, online and PC VoD sponsorship, will begin this Thursday (18 June) and run until the end of year.
MediaCom negotiated the deal with creative agency Karmarama, in what is the first such deal for Channel 4 business programming.
The collection of programmes, titled "Business on Channel 4", will include three brand new shows, the first of which, Undercover Boss, will begin on Thursday, when high-flying executives take steps to ensure their companies survive by going undercover in their own businesses.
It will also feature Gerry's Big Decision, a series where Sir Gerry Robinson comes to the rescue of businesses on the verge of bankruptcy, and Hotel Confidential, a new format that features hospitality entrepreneur, Ruth Watson.
Staples will use the sponsorship to build on its recent work to support business start-ups and expanding small companies, which includes a partnership with the British Chambers of Commerce and its role as a sponsor of UK Entrepreneur of the Year Awards.
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