The product was originally launched in 2002, but has now been give a new recipe, made from pollock fillet.
Springetts new packaging highlights the fact that Young's Flipper Dippers are rich in Omega 3 and made using fish from a sustainable source, using Young's 'Fish for Life' label. It also highlights the fact that the fish-shaped product is "taste tested and approved by children".
The new packaging is now in store, with the product sold by Asda and Morrisons.
Charlotte Broughton, marketing controller at Young's Seafood, said: "Flipper Dippers tick all the boxes for mums who want reassurance that their children are consuming a product which is not only healthy, but delicious too.
"We want mums to know they can rely on Young's to provide a quality product with the very best ingredients and new and improved Flipper Dippers are exactly that."