
Lawn treatment brand GreenThumb is to run advice sessions and one-to-one lawncare clinics for visitors to the four day event (16-19 June) at the Birmingham NEC.
It will also be working with designer Pip Probert to devise a creative turf and floral centrepiece for the Floral Marquee - the show’s largest single feature.
Wyevale’s garden centre experts be constructing a large retail area in addition to their Kitchen Garden Café, where experts will be on hand to provide advice to visitors. The brand will also have a presence outside the NEC with a Show Garden.
The traditional rose garden will be created in collaboration with award-winning garden designer Alexandra Froggatt, and is to be inspired by the landscapes and gardens of Capability Brown.
Justine Noades, head of marketing, Wyevale Garden Centres, said: "We’re thrilled to be sponsors at BBC Gardeners’ World Live this year and are excited to build on a great experience in 2015. It’s a unique opportunity for us to showcase the pillars of our brand with inspiration, expertise, advise and retail, all within a live experience, at an event designed specifically with hands-on, practical gardeners in mind."
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