LONDON - Sony Computer Entertainment Europe has hired media agency OMD to handle its media planning account following a pitch
The pitch was handled by Billetts Media Consulting, London and included MPG, Starcom MediaVest Group and Vizeum.
PlayStation's UK media account was held by Manning Gottlieb OMD.
According to reports, Sony will unveil the latest version of its handheld console, the Sony PSP, at gaming conference E3 in June.
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