
The double Olympic gold-winning athlete will be sharing his expertise on what it takes to successfully bid for, and host, a major sporting event, as well as the work required to ensure it leaves a meaningful legacy, as part of an exclusive one-on-one session.
Duncan Revie, Soccerex chief executive, said: "We are absolutely delighted and honoured to have such a major Olympic and sporting legend as Lord Coe speaking at the Global Convention next year. His expertise on bidding, winning and delivering such a successful London 2012 Games will be an invaluable opportunity for anyone involved with major events."
Organisers of the international business convention for the football industry, which will take place at the Manchester Central Convention Centre on 6-10 September 2014, were owing to the recent riots.
The convention will showcase 30 major football tournaments taking place over the next four years, and will feature a conference, exhibition, networking opportunities and social events.
It will also include a free two-day football festival, which will be open for convention delegates and the general public to attend. Youth tournaments and coaching sessions, football freestyle workshops and competitions, and a Soccerex legends tournament will all form part of the event.
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