Video

Smart 'skateboarder short' by Weapon7

September 20, 2012

Smart 'skateboarder short' by Weapon7
Smart 'skateboarder short' by Weapon7

Weapon7 has created an ad for Smart featuring a pair of pro skateboarders performing stunts on the "first-ever two-man skateboard", designed to promote the two seats within the car.

The video is launching as an online campaign via YouTube, before airing in cinemas across the UK.
 

Credits

Account director
David Kennedy-Cosgrove
Marketing director passenger cars at Mercedes-Benz
Copywriter/creative director
Jason Cascarina
Art director/ creative director
Ant McGinty
Executive creative director
Jeremy Garner
Planner
Dan Bowers
Designer
Ian Patrick
Media agency
Maxus
Media planner
Maxus
Production company
Pulse Films
Director
Ben Newman - Pulse Films
Exposure
online
cinema

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