Skype 'Outside' by POKE
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Advertiser
Skype -
Agency
Poke -
Sector
Media / Entertainment Brands and Telecom / Utilities brands
Following Skype's Nomads campaign in 2009, POKE and Pulse Films have partnered to develop Skype Outside.
is a live web experience where users can use Skype to send a personal message to one of five artists located in Australia, Tokyo, Turkey, Barcelona and Minneapolis.
The artists pick up the message on Skype Mobile and then interpret the message as outdoor art using methods related to their territory, such as tree-carving in the Turkish forest, crazy Japanese street theatre and playing with light and shadow in the Australian outback.
