Shure Personal Audio said it was about to launch its new product, E500 PTH Sound Isolating earphones, and needed a strong media plan to help market the product.
The company manufactures microphones, wireless microphones and wireless guitar systems.
London-based More2, which has clients including jewellers Links of London, will handle the media buying for all of Shure Personal Audio's forthcoming marketing campaigns in consumer titles and online.
Barry Fearn, media manager at More2, said: "We are confident that we can maximise the value of the brand's already successful PR campaign and confirm Shure's position as a leader in the audio market."
More2 was founded four years ago by co-founders Kevin McSpadden and Claire Nicholson.
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