The deal gives Seven Seas sponsorship of the puzzle and weather pages in The Daily Telegraph for the duration of the campaign and a bespoke puzzle competition in The Sunday Telegraph's Life supplement.
TMG has also created a dedicated microsite for Seven Seas on Telegraph.co.uk, which hosts the entry mechanism for the bi-weekly competition in Life to win a year's membership to the National Trust and the Ramblers Association. The microsite will also feature a second competition, where readers can enter to win a year's supply of JointCare products.
The multimedia campaign includes co-branded display activity in The Daily Telegraph, The Sunday Telegraph and on Telegraph.co.uk.
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