Red Media regains £2m Caterpillar job
Red Media has regained the pan-European planning and buying account for high-street clothing, footwear and accessories brand Caterpillar.
The agency has been re-appointed to the £2m account - worth around £750,000 in billings in the UK - without a pitch, having lost the business to Media Insight last March.
Red Media will handle CAT's major European push and aims to re-assert the brand's core values in the European market.
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