Chameleon

Ray-Ban 'colorize' by Cutwater

March 23, 2009

Ray-Ban...featuring a clever chameleon
Ray-Ban...featuring a clever chameleon

Cutwater has created a Viral for Ray-Ban that invites consumers to "colorize" their lives by purchasing a pair of glasses from the new summer collection.

The viral, which features a very clever chameleon, is supported by TV and print activity. 

Featured in this story

RELATED CAMPAIGNS

Ray Ban 'color goes pop' by Cutwater

Ray Ban 'yarn ball' by Cutwater

Ray-Ban 'colorize' by Cutwater

Ray-ban 'never hide' by Cutwater

Enjoying 北京赛车pk10’s content?

Get unlimited access to 北京赛车pk10’s premium content for your whole company with a corporate licence.

Upgrade access