Post Office "holiday" by DLKW Lowe

Simon Bird, the star of The Inbetweeners, fronts the Post Office's new travel campaign.

DLKW Lowe created the ad, which opens on Bird picking up travel money from a Post Office. When the employee wishes him a happy holiday, Bird enters a fantasy where he rollerskates down a promenade as a rerecording of Holiday plays. The 40-second spot, which is supported by shorter ads and press, online and outdoor executions, ends with the line: "Feel good before you go." It was created by Richard Denney and Dave Henderson, and directed by Agustín Alberdi through Stink. Post-production was by Nineteentwenty. Mindshare handled media.