(17-19 June) also saw activations from Buxton Water, Harry Brompton's London Ice Tea, Tick Tock, Higgledy Pies and Dorset Cereals.
Italian car brand Maserati partnered The Ride on Sunday (19 June) which involved participants tackling a choice of 30, 55 or 100 mile gruelling routes across the Peak District on a pre-1987 road bike.
Comment below to let us know what you think.
For more in-depth and print-only features, showcases and interviews with world-leading brands, don't miss the next issue of Event magazine