"Part of the beauty of this spot is its sheer simplicity. Who needs contrived smart-arsed analogies for the range of choice that Freeview offers when some simple branded and colourful balloons will do? The 'free' message - clearly its key differentiation - is also clear and effective." The ad was created by Rob Tenconi and Mark Franklin, and directed by Simon Willows through Blinkink.
Feature
Pick of the Week - Leo Burnett/Freeview
Jeremy Lee likes the new Freeview ad by Leo Burnett:
