More than 2,000 customers across Europe have ordered and paid their deposits on the car since the order book opened in April 2008.
Having previously been invited to test-drive the car, they have now been sent a hardback book, 'GT-R Auto Biography', which bears their name on the cover and contains a series of professional images of the GT-R.
In addition the customer's name is written into images of the race track, their own car specifications are included in the introduction copy, and, if they attended the test drive event, a picture of them driving the car is included in the book.
Darren Cox, European interactive marketing manager, digital, at Nissan Europe, said: "The team has produced a book that successfully mirrors the excitement surrounding the car and shows the legend is real.
"Keeping the momentum going in the lead up to the launch of the GT-R was, and still is, vital to our sales targets, particularly in the current economic climate throughout Europe."
TMW is lead strategic agency on the GT-R campaign, working alongside several roster agencies.