Agency The Bank has organised an experiential campaign for SABMiller lager Peroni Nastro Azzuro called Salute Peroni.
The campaign visited bars in London from 11-19 August. It then visited Scotland from 25-26 August before ending in Manchester from 8-9 September.
A Salute Peroni team of models drove to bars in Nastro Azzuro-branded Minis. They tagged 'stylish' bar-goers with a Peroni style icon and the 'Peroni paparazzi' took a picture of the model and bar-goer.
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