PepsiCo sets health target across entire product range

LONDON - PepsiCo UK has unveiled a 10-year strategy to make its food and drink products healthier.

PepsiCo: aims to improve the healthiness of its snacks
PepsiCo: aims to improve the healthiness of its snacks

The plan is set out in the company's inaugural Health Report. It includes a target for 50% of PepsiCo's UK savoury snack range either to be baked or include ‘positive nutrition', such as fruit and vegetables, wholegrain or fibre, by 2015. Currently only 10% of the company's savoury products fall into these categories.

Also by 2015, PepsiCo UK will place a ‘cap' of 160 calories on all single-serve savoury snacks that lack positive nutrition, and is aiming for 65% of its carbonated soft-drinks sales to be accounted for by sugar-free variants.

Last month the company unveiled plans to roll out 600ml bottles across ‘no-sugar' variants from April, for the same price as 500ml bottles.

PepsiCo's £1.5bn product range includes the Pepsi, Walkers, Tropic­ana, Quaker and Copella brands. It has undertaken to focus its research and development on products with positive nutrition.

Under the Health Report the company has also set out plans to deliver 1.8bn servings of fruit and vegetables and 1.7bn servings of wholegrain each year, by 2012.

The news comes as PepsiCo pledged to cut the levels of salt, fat and sugar in its products outside the UK by up to 25% by 2015. In the UK it has already achieved these targets.

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