Ormonde Jayne opens Caulder Moore-designed store

LONDON - Perfume brand Ormonde Jayne has opened its Caulder Moore-redesigned Old Bond Street store in London.

The luxury perfume company, which was established in 2001, said the store had been designed to reflect its key brand values, describing the overall look as a combination of craftsmanship and authenticity.

Caulder Moore, which recently redesigned Gina Shoes' Old Bond Street premises, was appointed in April to redevelop Ormonde Jayne's brand identity.

Last month, Caulder Moore unveiled a new look for Ormonde Jayne's range of exclusive scents.

Linda Pilkington, founder of Jayne Ormonde, said: "Caulder Moore has perfectly captured the craftsmanship, authenticity and exclusive luxury status of Ormonde Jayne, creating a really special look that will help us differentiate, grow and develop our unique brand."

Ormonde Jayne, based in London, manufactures all of its products in-house.

If you have an opinion on this or any other issue raised on Brand Republic, join the debate in the .