Barbies, tarantulas, £9 million, a camera, some fish, talking popcorn: this is what children request when asked what they want for Christmas this year.
But one child, when sat on a hospital bed next to a beeping machine answers: "The doctor says I need some blood to make me feel better."
The YouTube ad ends with a click through link to let people book a blood donation appointment.
Brand: NHS Blood and Transplant
Client: Jon Latham, assistant director of marketing
Agency: DLKW Lowe
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