Old Spice 'questions' by Wieden & Kennedy Portland
-
Advertiser
Old Spice -
Agency
Wieden & Kennedy -
Sector
Agencies, Consumer Goods, FMCG and Cosmetics / toiletries
In the follow-up to Old Spice's award-winning 'the man your man can smell like', Isaiah Mustafa returns to in a new ad to illustrate just a few of the amazing things that an Old Spice man can do.
The latest effort is an integrated campaign with TV, print and digital executions, targeted at both men and women, once again touting the manly scents of Old Spice body wash.
