Old Spice 'fresh collection' by Wieden & Kennedy Portland

Old Spice 'fresh collection from Old Spice
Old Spice 'fresh collection from Old Spice

Following its now infamous 'smell like a man' ad, Old Spice is supporting the launch of the 'fresh collection' with a new TV campaign from Wieden & Kennedy Portland.

Fresh Collection is inspired by four well-known lands across the globe: Fiji, Matterhorn, Cyprus and Denali.