New York Times finally unveils paywall details

Media / Entertainment

March 17, 2011

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New York Times finally unveils paywall details - stresses social approach

After months of waiting the New York Times has finally unveiled the details of its metered paywall, which will cost the most frequent sites users $15 a month.

The paper says it will begin charging as of 28 March and will allow visitors to read 20 articles a month for free

That is a similar limit placed by the Financial Times and one that is designed to get its most loyal readers to pay up while retaining the more casual visitors who make up the majority of its traffic, and bring it valuable online advertising revenue.

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